Forget Big Data—Here Comes Big Content http://t.co/QG1lSzuQIZ April 15th, 1:24 pm
RT @ValaAfshar: Nobody ever bought a thing inside of an elevator. Work on your pitch but always be ready for substantive conversations. April 15th, 1:22 pm
Wow @seaworld calling itself "one of the world's most respected zoological institutions." I'm speechless. Who writes this stuff? March 8th, 1:45 am
RT @bruce_croxon: Vice, Twitter, Linked In, Facebook, Radio, Television, Print....all news all the time. Do you feel better informed? Or ti… March 5th, 1:58 pm
Mansbridge speakers bureau gig for big oil draws flack http://t.co/3HrXSlUwfS March 1st, 8:47 pm
RT @KrabbyB: All of this tweeting is time consuming. My carefully curated list of senior practitioners is suffering. February 28th, 11:25 pm
Extreme Startups grad ExecNote to simplify social for salespeople http://t.co/wMjEnpC5fb January 17th, 2:47 am
Happy 50th Dave! Hope the weather in Lima is great this week. http://t.co/lwLKs57Mu7 December 24th, 2:54 pm
RT @ddale8: I sincerely appreciate Mayor Ford’s complete retraction and unqualified apology, and I’m very glad the truth is no longer in di… December 21st, 12:24 pm
Peter is Co-Founder & CEO of ExpertFile, the world’s first expert marketing platform built for organizations. ExpertFile clients include market leaders such as Cleveland Clinic, Perseus Books Group, Canadian Corporate Counsel Association, Lillibridge Healthcare, and Constant Contact.
His work in strategic planning and business model innovation draws on over 20 years experience working in software, Internet services, online media and telecom – working both in early-stage venture backed technology start-ups and publicly traded companies.
Consistently rated as a top keynote speaker and panelist, Peter has spoken at technology, marketing and innovation events throughout the world. His work has been featured in publications including Inc. Magazine, Strategy Magazine and Huffington Post. In 2012, his company won an award for software innovation from the InfoCommerce Group & SIIA (the same award won by LinkedIn in 2004).
Prior to founding ExpertFile, Peter was a Senior Advisor at the MaRS Centre where he founded the MaRS IT Services Practice in 2005, reporting the CEO.
In 2002, he founded Riverdale Partners, a strategy and marketing consultancy serving clients throughout North America in the technology, media and information services sector. As a consultant, he has advised many successful senior leadership teams at organizations including DoubleClick (Acquired by Google); Cognovision (Acquired by Intel); Digital Connexxions (Acquired by InfoUSA); Truition (Acquired by CDC Software); Postrank (Acquired by Google) and XPLANE Corporation (acquired by Dacchis Group).
His previous corporate roles in the technology and digital media sector include VP Marketing at PlateSpin; VP Marketing at FloNetwork (acquired by DoubleClick in 2001); Director of Research & Marketing at Sympatico/MediaLinx LLP and Associate Director, Product Management at Bell Canada.
Peter holds an MBA degree from Queen's University. He holds British and Canadian citizenship and resides in Toronto.
Winner of the Model of Excellence award by the InfoCommerce Group and the Software & Information Industry Association (SIIA). InfoCommerce Group regularly scans the information services landscape to identify products that are pioneering or perfecting new business models, exhibit best practices or offer technological innovation. Those that are re-setting the standards for data excellence are named each year as Models of Excellence, based on content, innovation, utility, functionality, revenue.
MaRS Healthcare Hackathon Workshop Leader http://www.hackinghealth.ca/ Hacking Health is a national organization dedicated to fostering collaboration between health and IT experts. Over 100 doctors and healthcare practitioners (VIP/administrators) as well as over 220 hackers gathered to develop solutions and show off their prototypes. With a focus on frontline clinicians who have identified opportunities for technology to improve the way we practice and deliver healthcare, Ha
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Fundraising Program Committee
"Peter’s presentation on thought leadership was engaging and thought-provoking. He challenged all of us to re-evaluate our role as CEOs within our companies and to strongly consider the impact that this type of marketing can have on our businesses.”
What can established companies learn from smaller, innovative firms about making innovation happen - faster, cheaper, better? In this workshop we look at how small startups take an idea, develop it, and ultimately create viable products and services that drive growth. The workshop provides examples of how startups use emerging systems such as lean startup, blue ocean strategy and customer value management and also includes case studies.
Your big idea in a crowded market is worth nothing... until you figure out how to competitively differentiate your product and connect with a market that cares. This session will first focus on the unique marketing challenges faced by early stage technology companies. It will also provide attendees with proven and practical principles for visioning new products, breaking into a market and building a sustainable business venture.
In business today, ideas have become cheaper than ever. In fact, your big idea amidst a crowded market of competitors is worth nothing. That is, until you figure out how to competitively differentiate your product and connect with a market that cares. This session will explore how companies, both large and small can develop more powerful ways to innovate faster, cheaper and better. This session provides you with proven and practical principles for visioning and introducing new products.
In this session we will cover many of the essentials of building and delivering an effective presentation that quickly builds credibility, keeps your audience engaged and creates the right dialogue with investors. Attendees will be guided through a simple yet effective system for creating an investor pitch that gets results. You will learn from actual examples of company presentations that have generated investments with angel and VC investors.